“BAKES UP BIGGER” PILLSBURY BRAND CAMPAIGN

IDEA: The biggest news of the Doughboy’s life (biscuits, crescents and cinnamon rolls now bake up bigger than ever) calls for the biggest score known to man (or boy) and even bigger dance moves.

“Big Biscuits” TVC :30

“Can I Get a Hoo Hoo?” TVC :30

Doughboy Social

Photography / Print

Creative Directors: Kate Baynham, Hanna Wittmark

Senior Copywriter: Mason Douglass

Senior Art Director: Savannah Bradford

Senior Producer: Phoebe Buckley

Director: Steve Miller

VFX: Tantrum Studios