IDEA: TOMS creates a recyclable battery plug-in, made out of their own shoe boxes, which provides you with 125 minutes of phone power. TOMS then matches the $1.25 you paid for the charger to give to a person in an impoverished nation, doubling their $1.25 a day livelihood.


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Copywriter: Mason Douglass

Art Directors: Mikayla Lapierre, Katie McElearney, Leonard Abramovich

Industrial Designer: Will Fyfe